Anjaana Anjaani Extends Its Reach

A movie about two strangers on an odyssey of discovery , down a path that is ridden with the exquisite pain and joy of falling in love, only they don’t realize it. A series of hilarious misadventures trace their bi coastal road journey as they go about fulfilling their last wishes.

That is what Anjaana Anjaani talks about, starring Ranbir Kapoor and Priyanka Chopra. The movie set to release on 1st October is all guns blazing trying to promote the film which has been the latest trend in the Bollywood industry. With visiting malls to coming on various reality shows, well Ranbir and Priyanka as a team is doing all sorts of things to promote the movie. Recently they were in a few fashion stores. But the big thing was when they actually were on a 3D social networking site which was something really out of the box.

They are in all those places and brands which you can imagine from even promoting their movie with an insurance company. A number of brands have tied up with the film Anjaana Anjaani, for co-branded promotion. While the brands hope to get mileage through the association, the producer would save a substantial sum of money, which would otherwise be spent on the film promotion. Rumor has that they have spent around Rs 4 crore in promoting their brands by associating with the film. None of these brands has been integrated in the film story and do not appear as brands in the film.

“The film is about youngsters and the promotional activities and the brands wanted to tap the young audiences who would come out to watch the film,” said Pritie Jadhav, vice-president, branding and entertainment.

Brand experts say though film-branding is not the main medium for marketing brands (just two-three per cent of the ad budget of most big brands), it is cost-effective and a bonus. For producers, it is a win-win, as it helps to reduce publicity budgets a minimum of 15 per cent. However, brand owners are also waking up to the risks of in-film branding and opting for outside associations.

It also makes sense money-wise, according to him. “If we had to do an in-film branding exercise, it would have cost us double of what we paid. In India, the quality of in-film placement is also not that great. It is safe to do co-branded promotion, as we get the stars we want for our ads at lower cost and the risk of visibility is also mitigated, since it does not depend on the success or failure of the film,” said one of the spokes person of the Anjaana Anjaani brand.

The 3D social networking site with which Anjaana Anjaani has collaborated with has reached out to the younger generation in the virtual world, where people get to meet strangers (like the theme of Anjaana Anjaani) and then party in 3D characters in the virtual world. Well that is something which you call Thinking out of the box.

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Development Of Gaming Activities On Social Networking Sites

Excess of everything seems to disinterest everyone. That is why to cope up with the daily routine life one loves to involve himself into game activities such as football, cricket, tennis and various other games. It is necessary to de-stress during the weekend and get recharged and all ready for another week at work/college, which is why people involve themselves into a lot of recreational activities.

Lately with the limited time in hand for every age group, indoor activities have become very common for everyone. For the major portion of the society computer is the main mode for work and even for new ‘recreational or game activities.

Few Years ago social networking sites has become the place is very popular and a lot of profit. These sites have a good part of the release of stress has proved useful and bonding with family and old friends. In these days of "social networking sites agree making it more attractive for leisure. This is why a lot of online games on these sites are available. This is something that is possible at any time during the week and any time of day.

These games are just not fun for the younger people but it is also entertaining for the older generation. Intelligent games involving IQ quizzes are one of the favorites for the older generation. Other games like car racing, Farm Ville, Caf Ville, war games, etc are most played by younger group of the society. Game creators find social networking sites as the best way to create a parallel recreational centre for people.

In reality, social games which are being played on various social networking sites with a community of friends are quickly becoming the most used applications among the millions of internet subscribers in India alone, think about the rest of the world.

The mafia war type games allow users to build a criminal empire by buying properties and making money from it. Till now, over sixty thousand users have played Mumbai Underworld with Bollywood actor Ajay Devgan, claims a particular website.

So whether it is a brain game, IQ quizzes, a card game or any other simple game like rock paper scissors, these sites have umpteen number of easy to play games for free, increasing the number of fans on a daily basis.

Godrej came up with a new social site called Gojiyo; it has all the features necessary for the running of a social networking site. Gojiyo is built in the three dimensional tool based around simple shapes, helps you create your own 3D avatar, visit places, and earn points for rewards in this virtual as well as the real life.

Three-dimensional experiences that invite a lot of attention, and if social networking sites that are used daily to obtain these additional features, is even more relaxing and enjoyable entertainment.

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Spend Your Leisure Time At GoJiyo

A hobby is an adjunct of, not a substitute for, a career. Hobbies are the most fruitful pastime harboring personal interest and enjoyment. Every person has a passion for something that he engages in his/her leisure time. Hobbies and relaxation serve the same function as a vacation; they are ways to refuel your body and mind.

Hobbies are practiced for interest and enjoyment, rather than financial reward. Examples include collecting, creative and artistic pursuits, making, tinkering, sports and adult education. Engaging in a hobby can lead to acquiring substantial skill, knowledge, and experience. However, personal fulfillment is the aim. These days the most growing field of interest is virtual gaming, online dating & friendship.

The model world may simulate rules based on the real world or some hybrid fantasy world. Example rules are gravity, topography, locomotion, real-time actions, and communication. Virtual world is a genre of online community that often takes the form of a computer-based simulated environment, through which users can interact with one another and use and create objects. The computer accesses a computer-simulated world and presents perceptual stimuli to the user, who in turn can manipulate elements of the modeled world and thus experiences telepresence to a certain degree. Such modeled worlds may appear similar to the real world or instead depict fantasy worlds.

Communication between users ranges from text, graphical icons, visual gesture, sound, and rarely, forms using touch, voice command and balance senses. Virtual worlds are not limited to games but, depending on the degree of immediacy presented, can include computer conferencing and text based chatrooms. Sometimes, emoticons or ‘smilies’ are available, to show feeling or facial expression.

Virtual worlds are intended for its users to inhabit and interact, and the term today has become largely synonymous with interactive 3D virtual environments, where the users take the form of avatars visible to others graphically. These avatars are usually depicted as textual, two-dimensional, or three-dimensional graphical representations, although other forms are possible. Some, but not all, virtual worlds allow for multiple users.

GoJiyo is a world where the look is unique and individual, visit never before seen places, make great friends & forge new relationships, experience new activities and quests by oneself or with friends and earn points for rewards, both in-world and in the real world. GoJiyo works on almost all types of computers and internet connections, is light and easy to access and does not involve any heavy download of players or software.

A very small application needs to be downloaded that can be done in a minute and that’s it. Efforts have been made to ensure that GoJiyo provides a smooth, stimulating and enjoyable experience.

Wanna fly around without any inhibitions? Then GoJiyo lets you fly like an bird and roam free. If you would like to know more, check out GoJiyo the hottest, most talked about place this season.